While we brought the Joo Joo up in passing, Rob Enderle proclaimed that the former CrunchPad could crush the market for tablet computing, thereby souring Apple’s entrance into the market altogether. The only problem with his assertion is that the Apple tablet isn’t the same beast as the Joo Joo, and to say that the latter will quell consumer desire for the iTablet is like saying that Motorola’s Razr savaged the Apple iPhone.
Enderle is really comparing apples to oranges (no pun intended); all of these non-Apple products are extremely limited: the Kindle is first and foremost an eBook reader, the Razr is just a cellphone, and the Joo Joo is a web-surfing tool. For those like Enderle who still don’t get it, the Joo Joo is a one-trick pony. It’s not a media monster running iTunes, it isn’t a keyboard-less computer with the capacity to run OS X applications, and it certainly doesn’t have the potential packing of the print industry to push forward with digital distribution of magazines and newspapers.
Most consumers probably haven’t even heard of the Joo Joo and its developer, Fusion Garage. The Joo Joo will cost $500, and for what’s probably just twice that, users will be able to own an Apple-polished product that does significantly more. So even if news of the Joo Joo does trickle down to the average computer user, we’re not so sure anyone’s going to care, especially once Apple announces their own tablet (which will be an actual computer and not just a web-browser).
But what can we expect from a tech analyst with such stunning gems as this:
[It] sounds way to close to JewJew with implications that could offend a wide variety of buyers…
You’re right, Enderle, that’s what’s going to make the Joo Joo fail.
Similar Posts:
- If Apple made sex toys. – Apple makes sleek, polished products, in both appearance and functionality. No surprise then that th…
- Will MacBook evolution lead to the iTablet? – We’ve ruminated at length about the rumoured Apple tablet computer, from the iPhone “dock” that is o…
- Apple netbook not as ludicrous as some think. – At Apple Gazette, Michael made a post about why Apple wouldn’t release a netbook, pointing out how …
- The Mac Mini needs to eat the AppleTV, and shoot up with TiVo. – At the end of an article at TUAW talking about the possibility of the Mac Mini and AppleTV both tra…
- Apple for the masses? – Finally, there’s an affordable Apple computer in town, which was shown last week at the MacWorld exp…
