Some dude, Michael Pachter, a gaming analyst, claims that the Apple TV will soon be hooked up to the AppStore and magically transform into a gaming machine, albeit one that does more than simply play games. This isn’t a particularly original thought, but neither are most thoughts from these so-called analysts, who seem to be more regularly incorrect than anything else. So too may Pachter find himself, as transitioning the Apple TV into a gaming machine is easier said than done, since the AppStore is backed by the venerable iPhone version of OS X. It’s not a stretch to think that Apple TV may adopt this OS in some form, in lieu of its current interface, but let’s be clear: Apple TV won’t sport multitouch, and that means any gaming initiative that Apple might fathom with the Apple TV will be outside today’s AppStore.
Apple already has a gaming platform, and that platform simply doesn’t work with the Apple TV. To invest time and money into something that’s not bound to the mobile space, or more accurately, not bound to the new rules of the mobile space (read: multitouch) would be wasteful of resources. That’s not to say that Apple couldn’t somehow wrangle a multitouch interface into the Apple TV by way of a new remote/controller, but the effort would seem forced, especially when gaming comes so natural to the iPhone and iPod Touch. Artificially pushing gaming into a product that its target market isn’t after is almost ludicrous, particularly when Apple’s primary focus is on the mobile marketplace.
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